Whether you are internal or external you are perceived in a specific way by co-workers, clients, customers, bosses, peers and on and on. Is their perception the same as yours? Do you want to change your brand?
OK, next question. Is self promotion good, bad, or neither? Do you know how to self promote effectively?
OK, one more question. How effectively are you using social media? I often hear people say they are on a site, but when I ask if they are using it for any aspect of business they look at me with blank stares. Is that you too?
Why am I asking these questions? On May 22-23 at the Renaissance Hotel at LAX 4, internationally known speakers will answer the questions I asked in a truly interactive format with limited attendance. This is The You Conference, and it’s all about what you need to know today for you in whatever business you are in.
Dave Lakhani will talk about branding yourself so you can be seen as the person you want to be seen as, enabling you to “sell your product, process or service” when people don’t want it. Internal or external we are selling all the time every day.
Peter Shankman creator of HARO and pr guru talks about self-promotion and why we all need to do it. This is a skill that tends to be harder for women and that some men tend to overdo. Learn the right way to self-promote for success.
Gary Vaynerchuk (Vee) is a classic story of immigrant family makes good. He used social media to take the Wine Library and his dad’s liquor store from over $1million revenue per year to over $60 million/per year. And no it didn’t happen overnight. He teaches the best way to use social media along with patience and persistence to achieve amazing outcomes or as he says in his book to “Crush It.”
Geri Druckman will help you take the information you learn from Gary, Dave and Peter and apply it now.
This is going to be an amazing event for the limited number of people able to attend. For you and for your business make sure you are one of the select attendees.
If you want to attend, go now to The You Conference to sign up! And shhhh…if you use the code Uconferencela, you get $50 off. Prices will be going up in April, so sign up soon.
Hope to see you there..